Hays posted a job you might be interested in August 28, 2014 at 10:39AM

Hays



Experienced Digital Marketing Specialist

Melbourne, Australia, AU - Financial Services

• Career Defining Opportunity


• Excellent Team to work with


• $80,000 - $100,000 Salary Depending on Experience

This large, global financial services organisation is looking for a Digital Marketing Specialist to join their growing team to drive a specific product line within their portfolio.



This role will be the 'digital champion' for this specific product range and will act as the main point of contact for the traditional marketing team associated with this product. You will bridge the gap between traditional marketing and online channels, managing a range of vendor and agency relationships to achieve commercial outcomes. This role combines a mix of both strategy and execution looking after campaigns to drive both acquisition and leads across a range of channels. You will be responsible for search, media buying, consulting on banners, landing pages, targeting and re-targeting. The use of analytics and reporting on findings to key stakeholders is also critical as part of this role.



To be successful in this role you will be an expert in all things digital coupled with the ability to deal with senior stakeholders in large, complex organisations. You will have worked on a range of online campaigns aimed at acquisition, lead generation and brand awareness with a proven track record of success. You will have the ability to provide insights based on analysis of data using Adobe Omniture. Experience with Google Doubleclick would be advantageous.



For more information on this role apply online today or contact Chris Barry at Hays on 03 9604 9675. Otherwise, please apply below.

No salary provided



Posted August 28, 2014 at 10:39AM from LinkedIn http://ift.tt/XUJpBi

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