Apple Inc. posted a job you might be interested in February 20, 2015 at 05:52PM

Apple Inc.



iAd Communications Manager, Global

San Francisco Bay Area, US - Computer Software, Consumer Services, Information Technology and Services

Apple is looking for a dynamic and passionate person to join iAd’s growing Marketing department – a

strategic, cross-functional team that directly supports the iAd business and impacts revenue.



We are looking for a confident individual with a strong B2B marketing background who will lead

marketing positioning, strategy and communications for iAd.

Key Qualifications:

•Passion for Apple’s opportunity in advertising and the grit to convert non-believers

•Motivated by dynamic business environments and comfortable adapting to change

•Demonstrated strategic positioning and effective communication skills

•Creativity in marketing communications and problem solving

•Strong leadership presence and proven record of influence and results cross-functionally

•Experience with global markets and international knowledge highly valued

•A minimum of 5-7 years experience working in a classic strategic marketing communications

•role required; An additional 2-3 years experience relative to a specific communication or

•marketing discipline preferred (examples: CRM, PR, experiential)

•Experience in the media industry, and specific to marketing, valued

•Deep understanding of both the traditional and digital advertising space as well as the nuances

•specific to their region/market is beneficial

•Solid project management skills

•Ability to work independently and with a team in a fast paced environment

•Exceptional communication and leadership skills

•Track record of over-achievement

Description:

Plan and execute central marketing communications for the various external and internal

channels that contribute to iAd’s business

Author a global roadmap with regional considerations based on product roadmap and channel

feedback

Provide guidance on positioning, messaging and tonality for all all channel communications to

regional leads

Consult with Apple counterparts on best practices in channel activation

Develop and distribute collateral, messaging, and other related communications to both

external and internal stakeholders

Originate marketing materials and communications that can be deployed across regions,

customer groups and products in a scalable, efficient manner

Partner with regional business leads to plan, prioritize and develop marketing programs to foster

business growth

Create content that drives revenue, perception and demand for the iAd including best practices,

positioning of iAd products and services, and vertical/category-specific solutions

Uphold the standards of the Apple brand in all communications, behavior and materials

Use customer insights to inform positioning and inspire communications that create impact

Capture market feedback for iAd product development teams to ensure that iAd products are

the best in the market

Education:

Bachelor’s degree in Business, Advertising, Marketing or related field

Apple is an Equal Employment Opportunity Employer that is committed to inclusion and diversity. We also take affirmative action to offer employment and advancement opportunities to all applicants, including minorities, women, protected veterans, and individuals with disabilities.



No salary provided



Posted February 20, 2015 at 05:52PM from LinkedIn http://ift.tt/1FCZH4p

via IFTTT