Hays posted a job you might be interested in April 30, 2015 at 05:36AM

Hays

Digital Marketing Director
Hong Kong, HK - Information Technology and Services, Insurance, Marketing and Advertising

At Hays, we have strategic recruitment partnerships with the leading businesses in the insurance industry. My client delivers a professional brand image to the market and with focused strategies to further establish market share, this joint venture insurance giant is looking to attract talents to support the growing business on the digital side.

To support the firm's ongoing marketing efforts in China, a position has arisen for a passionate digital marketing guru to take charge of the firm's new media initiatives.

With a minimum of 10 years worth of relevant experience and a proven track record of driving successful digital marketing campaigns and initiatives in a managerial position, you will work with internal stakeholders to develop and implement the firm's online marketing strategy. You will take on the lead role in the planning, execution, and adoption of all marketing analytics for Digital Insurance business. You will monitor the firm's presence in the media and identify online opportunities to enhance the firm's brand image. Your role is also responsible for ensuring adequate infrastructure; process and governance are in place to provide sufficient structure and resource to achieve analytics related objectives.

Your excellent command of Mandarin and English will enable you to generate digital content, editorial and response to issues in a timely manner. With a background in digital marketing and I.T., you understand the value of a brand and will ensure that all communications adhere to the firm's legal guidelines, including data privacy. More importantly, you have experience managing website, handling social media and other technical situations.

We invite candidates with demonstrated experience in shaping and delivering digital change projects. Experienced in digital marketing and social media, you will keep abreast of new trends and developments in the digital world and adapt to new platforms as they emerge.

Please contact Ken Leung on +852 2521 1465 or email your resume to ken.leung@hays.com.hk

No salary provided

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