Hays posted a job you might be interested in September 01, 2014 at 07:41AM

Hays



Senior Digital Marketing Manager

Sydney, Australia, AU - Banking

• Sydney CBD


• Financial services


• Drive strategy

Exciting opportunity exists for a Digital Marketing Manager to join one of Australia's prominent financial institutions based in Sydney CBD.



Reporting into the HOD of Digital, this role will see, you will be responsible for driving user optimisation, placing the business as the number one in the industry. This role will see you drive strategy around personalisation and campaign optimisation to develop their Ecommerce platform, increase customer experience and in turn driving sales and lead generation. You will be responsible for cross sell opportunities and driving technological change across the business. You will lead on testing and optimising the use of key platform capabilities and competencies (e.g. Adobe, Target, AEM or Audience Manager).



To be the successful in this role you will have extensive experience working in a strategic digital marketing capacity as well as having a tertiary qualification in marketing, business, IT or Science. You will be highly experienced in test and learn initiatives to enhance efficiencies and drive improvements. You will have dealt with senior stakeholders with the ability to gain buy in across the business on digital initiative. You will continually look for ways to improve and drive growth through digital marketing and technology. Having an understanding of Human Sciences will be highly advantageous.

No salary provided



Posted September 01, 2014 at 07:41AM from LinkedIn http://ift.tt/1wZegfm

via IFTTT