miércoles, 9 de julio de 2014

Apple posted a job you might be interested in July 09, 2014 at 11:41AM



Apple



Cross Functional Producer, Greater China Marcom

Beijing City, China, CN - Consumer Electronics





Key Qualification


This position requires a self-motivated, flexible individual with excellent written and oral communication skills. The ideal candidate must have prior marketing communications experience in a global or regional capacity and have, within this, demonstrated extensive experience in creative development and localization on new product launches and sustaining campaigns. The ideal candidate will possess strong project management skills, strong influencing and cross-functional leadership abilities, while possessing a high level of attention to detail. The ideal candidate for this role will have extensive (10+ years) marketing communications experience within consumer product categories within an agency or client Marcom organization. They must also possess a clear understanding of the challenges of retailing across Greater China.



描述 [ Description ]


Launch and Sustaining Programs for Greater China: Support WW Marcom teams to establish Greater China Marcom goals and strategies for product launch and sustaining efforts. Work with the planning team in Cupertino to deliver local market feedback and insights, ultimately driving more relevant, impactful communications. Ensure that all deliverables are fully integrated and flawlessly executed, meeting Apple’s extremely high quality standards. Provide a single point of contact for campaigns from an overall process, communications, and materials perspective. This requires representing Greater China's needs to WW Marcom counterparts, while articulating the global strategy to the broader Greater China team.



Additional Requirement


Minimum bachelor's degree. 10+ years of consumer marketing communications experience in an agency (preferred) or client organization. Relevant experience in the China market with a proven track record of developing world-class communications. Deep experience and understanding of the creative development process. Attention to detail and results oriented. Team player who takes personal ownership of assigned tasks. Excellent communication, selling, and presentation skills. Ability to work both at a strategic and executional level, often in the same hour. Ability to multi-task, deliver under tight timelines, and adapt quickly to change. Experience in building a communications plan. Fluency in Mandarin and English is required (spoken and reading/writing).



Education


Bachelor's degree required. MBA is a plus.



职位摘要 [ Job Summary ]


The role of the Marketing Communications group at Apple is to ensure the flawless development and execution of world-class communications in support of Apple’s business goals. As we grow our business in Greater China, there is a need to have someone based in Beijing to lead product communications. This individual will report to the regional Director of Marcom, with a dotted line to the WW Cross Functional lead. We are seeking an exceptional individual who can operate successfully in our fast-paced and exciting environment. The role will be responsible for synchronising various Marcom disciplines in support of Apple’s product launch and sustaining communications across China, Hong Kong, and Taiwan. This position will require close collaboration across a variety of functions, including Interactive, Channel, Retail, and Advertising. The person will need to be fluent in a variety of media, including TV, print, digital and should be highly experienced in launch and sustaining campaigns. This position also requires a deep knowledge of the creative development process. The Cross Functional Producer role will need to develop and maintain key relationships both globally and locally with the Product Marketing, Public Relations, Sales, and Sales Operations organizations.





No salary provided



Posted July 09, 2014 at 11:41AM from LinkedIn http://ift.tt/1pYWuWr

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